Sanrio has announced another new partnership today as they're teaming up with Roblox to bring Hello Kitty and friends to the game. The virtual "My Hello Kitty Cafe" is designed to bring together ...

Roblox has launched a new set of analytical tools to assist developers in optimising in-game experiences. In a bid to enhance player engagement, the tools, named Economy and Funnel event analytics, ...

LOS ANGELES--(BUSINESS WIRE)--Today, Sanrio debuts its own virtual “My Hello Kitty Cafe” on Roblox, a global platform bringing millions of people together through shared experiences. The “My Hello ...

Roblox will scan video selfies of teens to assess their ages as part of a new Trusted Connections feature that gives users access to unfiltered chatting with people they know. Roblox is rolling out ...