Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

I log into Roblox, and after clicking into the details of a game on the storefront, the first thing I see is a banner ad across the top of the page. It reads, “Do you like burgers? Yes! No.” Oddly ...

Roblox stock (NYSE:RBLX) has tagged session highs, up 8%, as the company prepares to roll out ads on its platform. That marks a new revenue stream to help diversify the company's business, which to ...

Every time Lara publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...

The Justice Department held a tutorial session with a judge and Google’s counsel to prepare for an antitrust trial beginning next year, Bloomberg reports. The tutorial is a reminder how difficult it ...

Roblox, the popular online game platform -- and game-creation system -- is rolling out two new ad formats as brands try to gain the attention of gamers and inch their way into the metaverse. At its ...

Robux can go fast, one click and 1,000 coins are gone. Whether you’re a new player or a Roblox veteran, spending wisely makes all the difference. It’s not just about looking cool anymore, it’s about ...